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  1. Yandex & Google: A Big Change for Russia's Display Ad Market

    This platform aids in purchasing audiences at scale across digital media for advertisers. Data management platform: These have a direct relationship with data suppliers, which allows advertisers to target according to their needs and segment user's...

  2. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    So, it's worth knowing more about an online video platform that says it "is disrupting the digital media industry in all the right ways. NDN ranks ahead of Amazon sites, VEVO, Microsoft sites, Vimeo, and Turner Digital in the latest online video...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Borrell: There's Money in Local Media – ClickZTraditional and pure-play local media companies are reaping healthy profits from digital sales, according to a new report. B2B Marketers Say Twitter is Now but Google+ Is the Future [Infographic...

  4. Landing Page Optimization: How to Identify Testing Opportunities

    According to Avinash Kaushik, Digital Marketing Evangelist at Google, "as a benchmark from my own personal experience over the years it is hard to get a bounce rate under 20%. Cutroni then went into two case studies he included in his presentation...

  5. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    Then they set goals and measure progress for each individualized portfolio.iCrossing is a world class digital marketing agency,” said media manager Chris Greene on the first day of SES New York. While many companies were at SES to network, the...

  6. How to Use a Twitter Paid Media Campaign to Build a Strong Community

    Overtime, Twitter has developed a unique advertising platform that can be very useful to advertisers. The digital marketing agency I work for recently ran an extremely successful Twitter advertising campaign for one of our clients, and was featured...