SEO News

Online Ads Video Advertising Driven Primarily

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  1. Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?

    So, it appears that 5.6 percent fewer Americans are now watching 14.2 percent fewer online content videos, but 4.2 percent more video ads than they were seven months ago. But comScore defines “video ads” as streaming-video advertising only and do...

  2. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    According to comScore Video Metrix, Google sites had nearly 2 billion video ads viewed in December 2012. However, the BrightRoll Video Network was right behind with 1.8 billion video ads viewed, followed by Liverail.com with 1.8 billion, Adap.tv...

  3. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Google sites, driven primarily by video viewing at YouTube, ranked as the top online video content property that month with 153 million unique viewers, followed by Facebook with 58.8 million, VEVO with 51.6 million, NDN with 49.9 million and Yahoo...

  4. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    So, as Daisy Whitney of ReelSEO reported back in December 2011, “According to a Break Media study of agencies and advertisers, about 2/3 of marketers say they’ll increase their budgets for online video ads this year, and some of them will be...

  5. Hulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?

    Since the average online content video is 5.3 minutes long, this means Hulu is delivering more than 6 video ads and less than 6 online content videos during the typical session. Why do you think YouTube has more than 6 times more unique viewers...

  6. Super Bowl SEO: Who Had the Best Organic Gameplan?

    By contrast, Texas Instruments (TI) had already launched its ads and mini-site for its DLP high-def TV technology, using the slogan “It’s the mirrors” for several months and building interest, traffic, and all-important links to the itsthemirrors...