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  1. Personalized e-Commerce Sites Can Increase Conversions by 70%

    Outbound marketing activities include direct mail, print advertising, online banner advertising, and PPC content advertising. This has a significant impact on search-related advertising as well -- including PPC content advertising and keyword...

  2. SearchDay | 7 Social Media Predictions for 2009

    Full story » Print version Full story » Print version Full story » Print version Full story » Print version PPC Landing Pages: Surprising Examples PROFITABLE PPC It's time to kick off the New Year by looking at examples of good and bad...

  3. SearchDay: Link Building via Word-of-Mouth

    Full story » Print version Full story » Print version Full story » Print version Full story » Print version Google Mobile Releases MMA-Compliant Ads Posted by Nathania Johnson Jul 10, 2008 In April, Google launched image ads as part of their mobile...

  4. Daily SearchCast, May 26, 2006: Dell's Doing Google, Dude; Google Does 50% Of US Searches; Don't Be Evil? Don't Make Ballmer Laugh & More!

    Google Ad in Wired from Google Blogoscoped covers Google doing print ads. The content of landing pages will help determine the quality of an ad campaign. Meanwhile, Google does half the US's searches and is sending a new spider after your landing...