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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    Then, the next most important content area is the descriptive bullet points next to the image. The product should take up at least 80 percent of the image. Try to use as much of the space allowed to tell a real story about your brand, your product...

  2. So... You Think SEO Has Changed?

    Video and Image Optimization And, because it's hard to measure ROI in links, it typically wasn't the first choice for a lot of marketers who couldn't explain the value of those activities to people who didn't understand SEO and hadn't yet realized...

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Main Image Credit: I am marlon/Flickr One anonymous (and somewhat trollish) comment left on Cutts' blog was by someone who took exception to the fact that Cutts accepted a guest post on this blog before, albeit from Vanessa Fox who worked for the...

  4. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Organic Image Traffic Many people with image-rich sites were puzzled when their traffic dropped in late-January due to a change in the way Google Images works. This segment allows you to see search traffic coming from the Google Images search...

  5. Why Is It So Hard to Increase Your Search Rankings By One Spot?

    And, they can be more sparsely spaced, as shown in this image: If you increased that NBOST as a result of publishing great content that people love and link to and share, build your brand effectively, and, you consistently do it better than the...