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  1. Patch.com, Huffington Post Dominate Google News Results [Study]

    Pages listed within the Google News channel have higher click-through rates (CTRs)” says Marcus Tober, CTO of Searchmetrics. One of the most common integrations has been the addition of a small Google News results section within the search results.

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google's Distinguished Engineer Matt Cutts answered a couple of questions on the YouTube GoogleWebmasterHelp channel: Software must: be pre-approved by Google; offer one-click, complete uninstall; provide clear, full disclosure and transparency to...

  3. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world, particularly for online merchants. A lot of retailers will say that they don't have the money to pay for this channel...

  4. Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

    As media accessibility expands, publishers and advertisers require more intricate ad packages, digital ad content, and improved technology to take advantage of this emerging advertising channel. Offering more video content is one key to unlocking...

  5. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    Another quick response, "No, I've focused my attention on my YouTube channel and not my website. Good question, and one we would tackle next. I could only think of one thing: negative SEO. I've completed a lot of Penguin work since April 24, 2012...

  6. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    Email is another marketing channel that people don’t tend to really focus on. The main thing that successful businesses do can be summed up in one word: Plan. If this is the first question you’re asking, it’s the wrong one, said the SES board...