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  1. 5 Social Media Advertising Trends to Watch for in 2014

    YouTube is already killing it with their video ad campaign product. From a mobile device the average user may never realize that the status update they just read and clicked on was actually an ad. The social media network saw changes across the...

  2. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    According to OTRD, these results catapulted TravelOK.com into the number one spot among state tourism department websites based on visitation during the month the campaign was live. Regardless of the size of your advertising budget, it's a...

  3. Mobile Marketing: Connecting With Your Audience on the Move

    Reach real campaign goals. Here are the discussion highlights with leading experts in the mobile industry: Eric Litman, Chairman Michael Bayle, Senior VP and General Manager, ESPN Mobile; and Brendon Kraham, Head of Global Mobile Sales and Product...

  4. Top 10 High Impact Google AdWords Innovations to Watch Now

    The account must contain active ads closely related to the sitelinks in the campaign. Mobile ads can show up to two additional links. Search Engine Results Now in beta testing, advertisers can retarget their audience based on previous keyword...