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  1. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    We can post videos, do a print and social campaign, and create a positive image for our brand. I've been thinking about our marketing campaign, and here it is! Now, I'm late for a conference call, but keep me in the loop on the campaign's progress.

  2. Top 10 High Impact Google AdWords Innovations to Watch Now

    The account must contain active ads closely related to the sitelinks in the campaign. There are two links from this ad, one to the landing page and another to the video view. The new offer extensions appear in the ad content and are specific to...

  3. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    I have a running list of the platforms and ad creative needed to run a successful campaign across multiple platforms. Image ads reflecting the creative you've designed for the campaign. When running a campaign, try to think about all the areas...