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On Page Factors

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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook Announces Cost-Per-Action Bidding – Marketing LandAdvertisers can now do CPA bidding on page Likes, Offer claims, and link clicks. Google’s 200 Ranking Factors: The Complete List – BacklinkoGood compilation of ranking factors/signals...

  2. Google Authorship Presents Branding Opportunity for SMBs

    With the information from a company’s Google+ business page taking up 50 percent of the right side of the SERP (search engine results page), it’s easy to see how the rel=publisher tag enhances a brand in Google’s search results.

  3. The Link Building Book: A Must-Read for Newbie & Experienced SEOs [Review]

    Moogan explains trust, diversity, and relevance and how those three factors matter for a link. He then goes on to talk about the elements of a page and how that can affect your link, which is something that more people should understand, so I'm...