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On Page Factors

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  1. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Robots.txt won't prevent the URL from being indexed, just the page content. Erroneously, webmasters and site owners will add pages and folders to their robots.txt file, thinking this means that page won't get indexed.

  2. How Can Good PPC Managers Become Great PPC Managers?

    We then created an Excel spreadsheet that outlined all the potential factors hindering success. If the AdWords note said, "Landing page experience: below average," we'd work with the client on improving how the landing page supported the keyword we...

  3. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    URL optimization, which looks at the on-page optimization score for individual URLs, and factors in criteria like number of detected errors, warnings, and notes for the URL. The "Page Cockpit" collects page-level search performance metrics like...

  4. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Is it a video, your Facebook page, a press release or your latest blog post that's ranking? GWT doesn't give you page-level rank data. That means if your image is ranking No.the data doesn't mean that your Web page is ranking in the Top 10.

  5. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    Over the years Google algorithm has been changing to take into account social factors more than they were previously. So as Google can separate between popularity and authority, how does it then decide based on those factors which search results to...