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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Typically these folks include corporate branding, the business unit that you are suggesting the content for, the individual owner of the page or content segment that the new content would apply to, social media, and of course any executives that...

  2. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    An app store prompt is featured prominently at the top and the bottom of the site displays a number of social media buttons," The Search Agency reported. Social media Few of the sites examined used responsive design, said The Search Agency, which...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Bottom line: events offer a wealth of opportunity for content, link outreach, and social media visibility. Make sure applicable presentations, media content, and other promotional material contain requisite embed code and share buttons, either...

  4. Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

    After reviewing a few currently listed businesses, I noticed that Ripoff Report allows the posting of direct links to the company’s websites and social media sites with dofollow tags, meaning the links will count as a vote in Google.