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  1. What is SEM? Depends on Who You Ask

    However the first post defines "search marketing" as paid and unpaid. The second post, however, defines the acronym SEM, short for "search engine marketing" as being paid search. Wikipedia definition of SEM a comprehensive approach to increasing...

  2. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    Every time you post everything, there should be an image because photos need no translation. The new ClickZ Live conference series kicked off in New York this morning with a keynote from Randi Zuckerberg, chief executive of Zuckerberg Media and...

  3. How One Company Used Promoted Tweets to Heat Up Sales During the Polar Vortex

    Thirteen thousand post-engagement purchases from Twitter users. We basically looked at a weather map of the storms to see which states were being hit," Leviticus Williams, social media specialist at Chegg told Twitter.

  4. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    However, many people believe the heart of the Twitter ban issue is over politically motivated leaks that targeted the Prime Minister and his political party that cast them in a very negative light, reported the Washington Post.

  5. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    I will reiterate the spirit of Cutts' controversial blog post: there are many good reasons for guest blogging (exposure, branding, increased reach, community, etc. The search and social media industries are inundated with many myths, misconceptions...

  6. Twitter Celebrates 8th Birthday With #FirstTweet Tool

    Eight years later, our users have transformed Twitter into place where you can discover new ideas, make real human connections and express yourself freely," Twitter said in a blog post. The post highlights the very #FirstTweet sent on Twitter – by...

  7. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. Guest post in a variety of online venues. What are you doing differently with your writing...