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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Perhaps best known as the sister of Facebook founder Mark, Zuckerberg spoke about her experiences in the world of technology, her journey through entrepreneurship, and the new media trends that are affecting the lives of consumers today, including...

  2. What is SEM? Depends on Who You Ask

    I used to only think of organic, because I live in an editorial-based public relations world. Wikipedia definition of SEM a comprehensive approach to increasing visibility of websites in search engine results pages (SERPs) through optimization and...

  3. Digital Data Trends – Search, Social, & Content Fusion

    In terms of content and social media trends, some staggering statistics where shared: billion were spent on content in 2013 (according to Custom Content Council Survey, 43 billion total, 42 percent online).tweets happen per second.billion pieces...

  4. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Not even the world's biggest brands are immune from reputation disasters. But] you can use social media monitoring tools so at least somebody is monitoring what's being said. Beal said it's smart to put people on call to monitor social media...

  5. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    She explained that part of Facebook's success was from their strategy to take a slow, selective user base, instead of rolling out to the world at large. The new ClickZ Live conference series kicked off in New York this morning with a keynote from...

  6. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    According to the Harvard Business Review, it begins with your brand which is "your personal promise to the market and to the world. By getting out and speaking, writing, guest posting, and even having an active social media presence, you're raising...

  7. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    Pulizzi is also the founder of The Content Marketing Institute, Content Marketing World and Chief Content Officer Magazine. A lot of people will disagree with me on this, but I would say what you should be doing in your content is asking, "what...