SEO News

On Media Advertising Platform Publicis

  1. Social Sites Impact On U.S. Consumers Purchasing Decision Growing Steadily [Study]

    Harnessing such platforms is inevitable for search marketing agencies, according to Performics, the search marketing arm of Publicis Groupe. Regarding Twitter, the study did not say if the respondents were asked about making searches on the micro...

  2. 50 Most Memorable Moments in Search for 2008

    Google also sold the search marketing arm, Performics, to Publicis. Yahoo rebrands display advertising platform AMP as APT and launches AOL's display advertising platform, Platform-A, expands to Europe.

  3. Yahoo's Latest Partnership: Online and Mobile Advertising Integration with Publicis

    Publicis' mobile marketing agency, PhoneValley, will be the first global agency to integrate Yahoo's Blueprint, a mobile developer platform language. Another part of the agreement is Publicis' integration of Yahoo's Right Media Exchange with their...

  4. Google Turns to Publicis to Increase its Madison Avenue Savvy

    The two shared few details, but said that Google and Publicis were more than a year into a relationship where Google's technology smarts and Publicis' media planning expertise are being shared to the benefit of both companies, according to a...