SEO News

On Media Ad Agencies Downright

RSS
  1. SEM Vendor Checklist

    We've all heard anecdotes regarding the unfortunate results of under-qualified or downright deceptive search engine marketing (SEM) vendors. Search is complicated, increasingly specialized, and there are challenges to vetting prospective SEM agencies.

  2. Search Headlines & Links: March 3, 2008

    We've all heard anecdotes regarding the unfortunate results of under-qualified or downright deceptive SEM vendors. Ad agencies should slide on down to SES New YorkWhether you work at one of the top 10 ad agencies on Madison Avenue, or you head up...

  3. Search Engine Ad Reps: Friend or Foe?

    Search engines employ advertising representatives to help search marketers, but sometimes relations between ad reps and search marketers can be difficult or even downright adversarial. Why can't ad reps and agencies just get along?