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  1. Search Top Priority Among SMBs [Study]

    We're seeing real strength in LinkedIn, Pinterest, and Instagram, among others. These businesses are known as SMB Plus Spenders and invest approximately $25,000 to $79,000 annually on advertising and promotion.

  2. Writing Your Way to the Top of Search and Social Results

    Looking to land a deal on LinkedIn? Hiring nameless, faceless, anonymous writers from underground sources at $25 a pop is so yesterday. Poof! No more. Garbage in, garbage out. Today’s smart brands are putting their money where the return on...

  3. [#SESDENVER] Is LinkedIn a Solution for Brands Tapped Out on AdWords?

    Could LinkedIn advertising be an answer for brands that are "tapped out on Bing and AdWords"? In his SES Denver presentation, "The Four Cornerstones of LinkedIn PPC Success," Brady said, "LinkedIn is a treasure, but you have to go on a bit of a...

  4. Social Customer Service Secrets to Avoid Negative Search Results

    We fire up LinkedIn an hour before an interview — does she have anyone I know in her network? Search results beware and be aware, customer service is part two of the social media revolution. The new rules of selling and customer service are here...

  5. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    LinkedIn Once you've reviewed different media outlets and Facebook to build your media list, look up these journalists on LinkedIn. It can cost as little as $24 a month for three InMails per month and is worth spending a few bucks to test them out...