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Old Time 15 Minutes

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  1. 26 Free Must-Have Tools for PPC Success

    A few of us old-timers remember life before AdWords Editor. I was doing in-house PPC at the time, and we actually hired an intern to update ad copy for us, it was that arduous to do manually. Build out your keyword list in minutes with this tool.

  2. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    As you can guess, time on page is critically important for understanding a "bad" bounce rate or "low" dwell time. Name the tag "ABR Time Fire". Many marketers mistakenly believe they will upgrade to GTM in minutes by just adding a container script...

  3. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    Take advantage of real-time bidding and flexible bidding strategies, testing higher positions on an ongoing basis, to find the best balance. Use bid adjustments for tuning performance according to location, time of day, mobile device, etc.to ensure...

  4. 14 Tips on How to Become a More Efficient SEO Professional

    If you really struggle to concentrate on a piece of work, start off by trying to focus on it for just 10 minutes of your time then build that time up and up. It's also fiendishly difficult to change Stayfocused's settings once installed, so it’s...

  5. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Time spent watching video ads totaled 4.1 billion minutes, with BrightRoll Video Network delivering the highest duration of video ads at 966 million minutes. This explains why “under both the old deal and the new one the company is set to strike...

  6. How Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content

    The campaign was a huge success, garnering over 15 million views and an average playing time of 5-6 minutes. With the pecs in motion on the second Old Spice campaign (check out Old Spice Muscle Music on Vimeo, it's hilarious), I am reminded of the...

  7. What J.K. Rowling Can Teach PPC Marketers About Reaching Ideal Prospects

    As you prepare search marketing campaigns, you’ll do well to take a page from Rowling’s book and spend some creative time imagining the stories, motivations, and fears of your ideal prospects. In case you’re not a Harry Potter nerd, Pottermore.com...

  8. The Bitter Harvest: The Redzone Saga Continues (Linden Lab Has a Problem on Its Hands)

    If the Lab really did tell him he'd need to get "retroactive" consent from everyone in that database, he's got a big problem on his hands, because he has no way to do that without a time machine. I will make more stand alone objects, free for zRZ...

  9. Look Who Is Monetizing their 15 Minutes of Fame on YouTube

    Last night, "America's Got Talent" was was turning Maestro Alexander Bui, a 16-year-old pianist from Egg Harbor Township, NJ, Jackie Evancho, a 10-year-old opera singer from Pittsburgh, PA, and Dan Sperry, a 25-year-old magician from Las Vegas, NV...

  10. You Can Now Get '15 Minutes of Fame' with YouTube videos

    Ludacris," the most viewed video of all time on YouTube, is only 3 minutes and 45 seconds long. Andy Warhol said in 1968 that "In the future, everyone will be world-famous for 15 minutes. Well, you can now get "15 minutes of fame" on YouTube.