Old Spice: Old Spice | Watermelon Old Spice: Old Spice | Shower YouTube has just launched an Ads Leaderboard, which will also be published on Adweek.com. In YouTube's first Ads Leaderboard for April 2013, Evian, Dove, and Kmart took the top three...
Orabrush is one of the top subscribed sponsor channels on YouTube – just behind brands like Apple, Red Bull and Old Spice – and has more than 340,000 Facebook fans. While Orabrush may have taken an unorthodox approach, their success came from old...
Created in partnership with legendary improv comedians from Chicago's Second City Communications, the Levity Algorithm is carefully tuned to help you spice up even the most boring of work days," reads the Google Enterprise blog post.
Its milestone campaigns include: T-Mobile’s Life’s for Sharing series, Evian’s global Roller Babies hit, Old Spice’s Man Your Man Could Smell Like campaign, and Coca-Cola’s Happiness series. Unruly Media today is launching an algorithmic tool that...
Comedy: Old spice continues to be a recent great at poking fun of manliness: Many of us have years of experience chasing technology for marketing purposes. Thanks to social networks, we’ve naturally been driven to a host of metrics that include...
With the pecs in motion on the second Old Spice campaign (check out Old Spice Muscle Music on Vimeo, it's hilarious), I am reminded of the words of movie director, Guillermo Del Toro, discussing the future of story telling:
Just today, for example, I learned that “spice” is a slang drug term. Go old school: get out your good old dictionary (or go to dictionary.com) and look up the word. You have 30 seconds to give your answer.
Unruly’s best known campaigns include Evian Roller Babies, The T-Mobile Royal Wedding, and Old Spice | The Man Your Man Could Smell Like. Unruly Media, the leading social video platform, unveiled an interactive infographic called Brand Tracker this...
Variety is the spice of life! If you want to seriously increase the likelihood of a Facebook ad’s success and impact on viewers in a social space already cluttered with multimedia, look no further than the good old ad image.
At Connected Marketing Week 2010 in San Francisco, Byron Gordon of SEO-PR interviewed Dean McBeth of Wieden+Kennedy about the success of their Old Spice "The man your man can smell like" YouTube advertising campaign.
Old Spice | The Man Your Man Could Smell Like" -- 1,614,282 shares all time. A week ago, they announced the top 20 Global Social Video Ads Chart of 2011 in partnership with Mashable. And now Unruly has unveiled Viral Spiral, an infographic that...
He said, “Companies have seen successes like Old Spice, but they’ve also seen failures. In addition to sharing news that the video-sharing site recently hit the billion-views milestone, YouTube today announced some changes to Promoted Video Ads.
You know, the kind that millions of people watch in a few days – for example, the Old Spice guy videos. Look at your ad, now back to the Old Spice guy videos, now back at your ad. Then, look at “Dear 16-year-old Me.
And, of course, there's the 71-year-old deodorant brand, Old Spice, who revitalized its image and appeal to younger generations with its now-famous "Old Spice guy" -- who stars in the company's viral YouTube video campaign.
Check out "Old Spice | Sent Vacation," which has been shared 12,213 times on Facebook, Twitter and blogs in last 30 days, according to the Viral Video Chart of Most Contagious Global Viral Ads. Old Spice | Scent Vacation
Rules for Viral Success -- Or, why your social media campaign is not the new Old Spice Guy. Research, where he directs the Human Social Dynamics group. He's also the author of the forthcoming book, Everything Is Obvious: *Once You Know the Answer.
On top of the list was "Old Spice | The Man Your Man Could Smell Like," with more than 25 million views. Old Spice | The Man Your Man Could Smell Like Today, the YouTube Blog took an informal poll of its own team and industry reporters -- including...
Created for Old Spice by Wieden + Kennedy, this YouTube ad makes a bold claim: "We're not saying this body wash will make your man smell into a romantic millionaire jet fighter pilot, but we are insinuating it.
Old Spice | The Man Your Man Could Smell Like More than 700 billion YouTube videos were viewed in 2010, and users uploaded more than 13 million hours of video (35 hours of video is uploaded every minute to the site).
Old Spice Guy AOL released their list of top searches in the categories of health, celebrity, news, trends, shopping, and movies. Health Bedbugs invaded New York, and AOL searches for the little critters skyrocketed.
