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  1. Driving Consumer Insights With Mobile Analytics

    Once you set up tracking for an app and sign up for the beta program, you then download the software development kit (SDK) – they have one for iOS and one for Android. There are a few studies that say people are spending a tremendous amount of time...

  2. 14 Tips on How to Become a More Efficient SEO Professional

    Stay Focused With Helpful Software and Browser Extensions A good place to start is by installing useful software and browser extensions. It's also fiendishly difficult to change Stayfocused's settings once installed, so it’s unlikely you will go...

  3. Beware of Red Flags When Searching for SEO or Web Dev Services

    The impromptu mockup you’ve put together with Photoshop (I know, you have learned it along the way and become quite dandy at basic functions of the cool Adobe software) looks great and now visions of new traffic streams converting at double the...

  4. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Software / Online Tools Software / Online Tools: Consider social analytics, social sign-on, ratings/reviews tools, YouTube paid account, video editing software, mobile app downloads, image subscriptions, etc.

  5. PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

    He has a team of developers and buys old software companies and refurbishes their products. Setting to work, Walling's team cleared up the 28 or so bugs that had crept into the system, hired a database administrator and moved the entire software as...

  6. SEOs: Will You Negotiate a Salary Increase in 2013?

    Last week SEO Software company, Conductor, released an infographic which compiled data from Indeed and Payscale that illustrated SEO role salary ranges across the USA. The theme of search marketers being empowered to make a "lifestyle choice" also...

  7. Advanced Search Operator Tactics

    In a world that is saturated with SEO software solutions, advanced search commands are the man vs.wild of the search world. One example of this in Bing is keyword:(intitle inbody)software. The output of this command would translate roughly as...

  8. 10 SEO Truths of 2012 for Agencies & In-House Teams

    It could be that a client wants to rank first for "HR Software", and they currently rank fifth for that keyword with a conversion rate of 5 percent, while a similar keyword phrase, ‘HR Software for SMBs’, has a conversion rate of 10 percent and is...

  9. Semantic Search in 2025

    It demands that a machine, or more accurately, the software that drives that machine, must understand the information in the way it was intended. If enough structured data has been made available, the engine could detect the fact that Bill Cosby's...