When McDonald’s set out to promote the livelihood of American farmer’s with their “Meet the Farmers” campaign, they didn’t stop to consider the potential dangers of using the somewhat ambiguous hashtag #McDstories.
For fun (actually part of a class we were teaching), my Vitruvian Way colleague Joel McDonald ran a 4-way ad headline split test on the broad match keyword “men’s jeans” that cost a total of $19.14 and took just over 24 hours (see the screen shot...
The second key reason why McDonald’s newest version is such a viral video success is the self-explanatory title of “A Conversation With My 12 Year Old Self. Both videos were uploaded to McDonald’s Weeping Prophet Productions channel on YouTube.
McDonald’s Philippines New Commercial 2011 "BFGF" - 756,141 shares. David Cornfield Melanoma Fund: Dear 16 Year Old Me - 1,072,004 shares. Now, if you haven’t heard of Unruly before, it is one of the world’s leading exponents of social video...
Other launch partners receiving more robust brand pages include brands like Coca-Cola, Nike, Dell, American Express, McDonald's, Best Buy, Subway, JetBlue, and Heineken. Many industry observers would say that 5-year-old Twitter has typically lagged...
Gmail product manager Paul McDonald and his team have been working with experts in motion technology and semiotics to develop gestures that will replace typing on a keyboard entirely. From special language choices, new ways of gesticulating to...
These are the sites that exist for the purpose of selling links or trading links or come from Old McDonald's link farm. There are many love life parallels when it comes to finding potential link partners.
McDonald's. Andrew Knight, VP of e-commerce, readily admits he was skeptical when a 22 year old on the marketing staff brought him the idea of selling a cardboard case for the iPhone (see image, above).
These include "coffee" "restaurants," and brands like McDonald's. If so, this could be an ironic return to that old Starbucks example of getting stuff pushed to you. That got old quick and has been mostly discredited for privacy concerns and other...
Key wins: Advertising brand recall is higher in Hulu than on traditional TV networks as a result McDonald's, BestBuy, HP, ALPO, etc.have made large media buys. Coach: CEO Mark Zuckerberg is only 24 years old and has this Palo Alto company valuation...
Because NBC and their advertisers (Adidas, Samsung, Volkswagen, McDonald's, Coca-Cola, etc.are judging themselves by old metrics. On the surface and by old measures, they would reach the apex of the podium, but that would be fool's gold.
In fact, as YuMe.com vice president Bob Bahramipour told Mike McDonald at SES San Jose, most video content is still found the old-fashioned way: via textual search engines. And that doesn't include the video interviews from Day 1 which are being...
Like the McDonald's signs of old that were gradually increased to show how many customers had been served, Google went from 3.1 billion to 3.3 billion web pages indexed. Using a supplemental index may be new for Google, but it's old to the search...
Like the McDonald's signs of old that were gradually increased to show how many customers had been served, Google went from 3.1 billion to 3.3 billion web pages indexed. Using a supplemental index may be new for Google, but it's old to the search...
McDonald's also owns a domain name with a different ending, mcdonalds.org. For instance, McDonald's has registered a domain name of mcdonalds.com. Indeed, as what I call "GenNet" comes online -- youths who have never known a world without Internet...
McDonald's also owns a domain name with a different ending, mcdonalds.org. For instance, McDonald's has registered a domain name of mcdonalds.com. Indeed, as what I call "GenNet" comes online -- youths who have never known a world without Internet...
McDonald's also owns a domain name with a different ending, mcdonalds.org. For instance, McDonald's has registered a domain name of mcdonalds.com. Indeed, as what I call "GenNet" comes online -- youths who have never known a world without Internet...
McDonald's also owns a domain name with a different ending, mcdonalds.org. For instance, McDonald's has registered a domain name of mcdonalds.com. Indeed, as what I call "GenNet" comes online -- youths who have never known a world without Internet...
