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  1. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    It's OK to automate some stuff, but you need to pay attention to those scheduled tweets and posts," Beal said. It's not OK. Not even the world's biggest brands are immune from reputation disasters. But there is hope for all of us.

  2. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    It could very well be the case that, 'hey we thought there was some keyword stuffing or cloaking or whatever going on,' and that's a clear-cut case, you'll get a notification, you'll get a message, and then you can start to figure out and...

  3. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    OK, maybe not "obsessed," as it's probably not healthy to obsess about anything, but your quality score is veryimportant and you'd be crazy to ignore it. Last October, Alistair Dent wrote an interesting – if somewhat misguided – post about why you...

  4. 26 Free Must-Have Tools for PPC Success

    OK, it's free if your computer has Microsoft Office, which 90 percent or so of us do. Carpenters have hammers and saws. Doctors have expensive medical devices like MRI machines and tests. Writers have a computer (or a typewriter, or pen and paper).

  5. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    In this example, Chrome and Internet Explorer seem to be doing OK but Safari has a noticeably higher bounce rate, so you might want to look into the reasons why that might be. Successful digital marketing campaigns are now data-driven.

  6. Twitter’s Vine Updates Rules on Explicit Sexual Content

    Documentaries with nudity, breast feeding, artistic nudity, and clothed, but rather sexy dancing, are all OK. Twitter is clamping down on graphic sexual activities and provocative nudity that people post on quick clip video app Vine, making it...