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  1. Top 10 Skills That Separate Real UX Designers from Wannabes

    With the flood of ill-trained people claiming to be user experience (UX) designers, how do you know if you are hiring a UX snake oil salesman or a true UX expert? If your candidate can't describe how they derive a strategy from user research or...

  2. Beware of Red Flags When Searching for SEO or Web Dev Services

    Watch your step on the way out the door as there is a high probability of losing your footing and succumbing to a terrible fall from the oil slick pouring out of their mouths. Many of your customers have posted positive reviews on your Google+ page...

  3. Scamworld? How The Verge Wrongly Smeared All Internet Marketers

    Could you have gotten the same point across with, I don’t know, something like: “Raygoza is a con artist -- a 21st century snake oil salesman who uses the internet to stalk his prey. Raygoza is an Internet Marketer — a 21st century snake oil salesman.

  4. Reputation Management and Social Monitoring Made Easy

    Unfortunately for the unsuspecting client, there are some reputation management companies that are nothing more than snake oil salesmen who over promise and under deliver and in return drain your business of critical capital.

  5. Don't Let Your Web Site Design Become a Nightmare

    Do you go to your oil guy for major engine work? Here are some things that distinguish a web designer from a print designer, and what your designer should know before you hire them -- no matter if you're a small business or large corporation.