They have been bidding on some expected keywords, including honing in on particular universities such as North Carolina, Ohio State University, Kansas and naturally, Louisville. Occurring every spring, March Madness is the one time during the year...
The following states will split the cash evenly ($192,000): Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Hawaii, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Mississippi...
Founded in 1993, SafeAuto Insurance Company is a property and casualty insurance carrier focused on auto insurance and based in Columbus, Ohio. Today, the company provides the state minimum insurance coverage to automobile drivers in 16 states...
And even though I don’t need to disclose this, I’m looking forward to taunting Bailey when the Michigan Wolverines football team beats the Ohio State Buckeyes in “The Game” on Nov. Then you’ll want to go to SES Chicago 2012.
I recently set up two campaigns for a local advertiser: one targeted to Cincinnati, Ohio; and one targeted to the entire U.S.but excluding Cincinnati. Historically, Google Adwords has been known for offering a myriad of campaign settings: levers...
In November 2011, Ohio voters defeated Issue 2, a law that would have limited the collective bargaining rights of 350,000 unionized public workers. The campaign to defeat Issue 2, known as We Are Ohio, hired political consulting and ad agency The...
However, congrats to Ohio University Bobcats, my alma matter, on their first trip to the Sweet 16 since 1964! We talk all the time about testing in paid search. Testing ad copy, landing pages, keywords, bids, etc.
Ohio Elections Commission Add to this the fact that Facebook and Google have both purchased facial recognition software companies and you have a puzzling picture. Why do these two need facial recognition software and real names for social media and...
Google followed up in December by filing a civil lawsuit against “rogue pharmacies” in New York, Tennessee, and Ohio that deliberately broke Google’s advertising rules. Google will forfeit $500 million, one of the largest financial forfeiture...
Similarly, the cancer charity in Ohio could sure pull at the heartstrings of those who feel passionately towards another medical related group. This post will examine ideas of segments to target for three hypothetical charities: a religion-focused...
According to Ad Age, the targeting would be highly specific, including audiences like "people shopping for new cars or planning a trip, soccer moms in Ohio, or readers of certain sites like The New York Times.
Ohio and Wisconsin are reportedly considering their own antitrust probes, while Google is already facing investigations from Texas and the European Union. Google could face a major U.S. Federal Trade Commission antitrust investigation after the...
You may even learn some of the latest tips and trends from Yanks -- even fans of The Ohio State University Buckeyes. If you tally everything up, there are nearly 100 sessions presented by the industries top insiders on a host of key areas.
He's also one of the few friends that I have who is an Ohio State Buckeye fan. And I'm starting to think that I may owe SEM industry observer, Meredith A.C. Roth, an apology. Back on July 28, 2004, Roth issued a press release announcing her list of...
If you once typed [air conditioning columbus ohio” it was the realm of business listing and directory websites; [Versace” showed only online shops and their affiliates; and [jackass” showed popular video platforms.
Although I feel their food is very good and more 'authentic' than most Tex-Mex we get in Ohio, they are not my favorite due to their lack of a Margarita/liquor license which I sorely wish they would get.
The conference will be held before "The Game" between the University of Michigan Wolverines and The Ohio State University Buckeyes on November 27, 2010. This has meant that I've had to wear an Ohio State sweatshirt at the SES Chicago conference in...
Now, I should disclose that Kaushik is a Buckeye from The Ohio State University (and I'm a Wolverine from the University of Michigan). Search Engine Strategies London 2010 kicked off this morning -- literally.
He is, regrettably, a Buckeye from The Ohio State University, while I am a Wolverine from the University of Michigan. Image by SESConferenceSeries via Flickr Avinash Kaushik, author, blogger, and Analytics Evangelist for Google, is one of my heroes.
I should disclose that I wore an Ohio State Buckeyes sweatshirt during my presentation. It was the opening keynote by Jeff Jarvis, author of What Would Google Do? For a summary, read "SES Chicago 2009 Opening Keynote with Jeff Jarvis" by Susan...
