In my past, I was the president of an SEO firm that had over 30 “employees” (contractors) offshore. I won’t speak for all offshore firms/contractors, but our experience with these contractors wasn’t very positive.
Imagine using something like Google Alerts to collect a massive number of posts about a particular subject matter… then leveraging a room full of offshore labor to individually classify and apply context to the data.
But there are issues to address to know when and how to offshore part of your search marketing program. SEW EXPERTS: SOCIAL MEDIA MARKETING Each company needs to define its own "return" in their ROI when they implement social media strategies.
This is something that comes up when trying to determine if you should offshore tasks or clients. I once posted on LinkedIn that I was looking for a senior search manager and received many responses from offshore partners and even recruiters for...
