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  1. Centralizing Location Data: 3 Steps to Local SEO Success

    Thankfully, we don't receive much walk-up traffic in our office since we cater to marketers in national-local businesses. Unfortunately, as it does for so many businesses, updating our online location information was relegated toward the bottom of...

  2. Mobile Now Exceeds PC: The Biggest Shift Since the Internet Began

    Mobile is preferred over the PC for executives conducting research during and after office hours, according to the IDG Global Mobile Survey 2014.percent of executives own a smartphone used for business.percent of executives use their smartphone to...

  3. A Knowledge Gap Analysis Will Tell You What Web Analytics Can't

    FedEx Office Print Online provides templates that users start with and then walks the users through the potential changes, eventually arriving a just the right result. They tell you where someone went, but not who they were or why they went that way.

  4. 26 Free Must-Have Tools for PPC Success

    It's even possible to have multiple users editing them at once – something you can't do with Microsoft Office. OK, it's free if your computer has Microsoft Office, which 90 percent or so of us do. Several experts suggested tools that are fixtures...