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  1. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    This is the topic of the latest Google webmaster help video featuring Matt Cutts. We have seen sites that will launch a new development website that was previously noindexed, and forget to take off the noindex tag," Cutts said.

  2. Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

    This is the topic Google's Matt Cutts addressed in the latest webmaster help video. So my advice is you might have to go through difficult process of reconsideration request, disavowing links, or whatever it is you need to do, getting links off the...

  3. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    You can create the definitive guide on a topic: I can tell you from experience that having the definitive guide to something on your blog is the fast track to hands-off link development. It takes some investment to create something like this...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    People were running around, papers were flying off desks, phones were ringing with nobody to answer them. Lisa Hughes, British Outfitters' most recent New York hire, was sitting in the office of her boss, Don Makerfield, anxiously waiting for him...

  5. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    When you look at guest blogging for SEO overall, while it actually did take a while for guest blogging to really kick off as a SEO technique, and slightly longer before we saw just masses of spam being churned out by often fake guest bloggers, it...

  6. A New Direction for SEO in 2014: The Secure Search Manifesto

    In September 2013 marketers witnessed the single biggest change to happen in this industry since the introduction of off-page factors and backlinks. Many marketers still maintain the misconceived perception that SEO is dead – a very mute and...

  7. 8 Tips for Building Your Internal Content Marketing Strategy

    Take a stroll through your company's content assets to see what already exists, what just needs the dust blown off and what in your catalog is up for reuse. Show off your voice. By taking stock of what you have at the beginning, you can set proper...

  8. These 10 Types of Blog Posts Save the Day When You’re Out of Ideas

    The Off-Topic Post Sure, you may get your helmet knocked off every now and again, and you won’t win every fight, but pick yourself up, dust off, and get ready for the next one. You could miss the deadline, but that just puts the problem off for a...