Your tone might be direct, to the point, and objective-oriented. To the world outside of your colleagues, clients, and partners, your website is your company. It's the digital reflection of your brand.
So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and CSS, but rather Objective C, Java or some other higher-end coding languages.That said, there's a way to "cheat" this by using...
Source content from magazines (recurring features, themes, short form and long form) newspapers (timely, objective, sensational) and television (storytelling, recaps, previews) More than two-thirds of client-side respondents (70 percent) to a new...
If the primary objective is to recover from a penalty, one needs to focus on GWT and those areas that fall outside of the webmaster guidelines, aka “link schemes. The worst time to conduct a link audit is when you need to.
New customer acquisition is the primary objective, and search allows SMBs to get in front of prospective customers who aren't already familiar with their brand, but are in need of their products or services.
Google’s objective with Panda is to help users find "high-quality" sites by diminishing the visibility (ranking power) of low-quality content, all of which is accomplished at scale, algorithmically. It may be a new year, but that hasn’t stopped...
Select the Branding objective in the “Columns” drop down to see how broadly a video ad was viewed. To help you organize the metrics that matter most to your campaign, AdWords for video has introducing the Column Sets feature which groups relevant...
You see, unlike PPC landing pages where the lone objective is to convert, SEO landing pages must serve two masters: When it comes to landing pages, most of the talk, tips, and advice revolves around creating landing pages for paid search.
In this resume I saw somebody focused on an objective (saving money to travel) who was hard working (they applied for and got six short-term menial jobs) and had the sense to take a step back and rearrange their CV to showcase what they had...
Layer in raising capital – the primary objective of crowdfunding – and you're in for an interesting ride. Crowdfunding is a proven way to raise capital and go-to-market at the same time. But, don't launch a crowdfunding campaign without a clear...
Other than clean up the quality of Google's index what else could the objective of Penguin be? Much has already been written about the Google Penguin updates, and the impact these have had on websites and businesses.
Can Google remain objective when they’re proposing an amalgamation of services that defies all conventional knowledge (even their own) and seems designed for one purpose only: to generate revenue. In his opening statements, Page introduced an idea...
I think I solved most of the issues, but let this be the first step toward a more objective step toward a better look at the downstream impact, beyond opinion surveys. Each time Google rolls out an update or refresh of their infamous Panda or...
After the analysis, you will have insights into questions such as "what type of post or mix of posts should I utilize in order to achieve a specific objective? Conducting the analysis, however, is often easier said than done.
There is a drop in the blunt objective of driving traffic, but it’s still a key goal. Forty-seven percent of company respondents to SEMPO’s recent State of Search Marketing survey indicated changes in mobile use are highly significant in the...
Google has refused to remove the autosuggest results for Bettina Wulff on the basis that they are algorithmic and therefore an objective reflection of search volume. Google is facing another lawsuit over their autocomplete search feature.
Because, let's face it: getting a quality article written is important, but netting distribution from other blogs and garnering as much exposure for the content as you can get is really the objective here.
Share objective, personal, or social information A new version of Google’s human rater handbook has hit the web. The 161-page General Guidelines document, version 3.27 dated June 22, 2012, seems largely unchanged from last year, but has added a...
Your potential customer/client is on a journey, even if they aren’t fully aware of this, and presenting your product/service as the end of this journey needs to be your campaign’s objective. When managing PPC campaigns on a daily basis, there are...
We’re trying to do two things: Help consumers avoid buyer’s remorse and provide unbiased, data driven, objective information for consumers to make informed purchase decisions,” said Mike Fridgen, Decide.com’s CEO.
