Many believed it was President Obama’s popularity that enabled him to win two presidential elections. This very comment could explain how the 2012 U.S.presidential campaign was won. Post-election analysis reveals that it was influence, transferred...
Presidential Election – barackobama.com Ah, the Presidential election. Barack Obama’s website was doing quite a bit of work with their PPC to keep up with the Romney campaign, and the historical data for the website confirms just that:
In the wake of last month’s presidential election, we’ve heard plenty of explanatory theories and analysis dissecting every aspect of the contest, from the varying accuracy of the pre-election polls to shifting demographics and the candidates...
Presidential Polls] for the Electoral Scoreboard seen above swing state polls] to see how the all-important swing states are trending The Twitter Political Index also measures the sentiment around the two presidential candidates, based on 400...
Although it seems to be a relentless campaign strategy time and time again, maybe presidential candidates should get off the playground and stop the bullying! Could 12,100 search requests in one month be inspired exclusively by George Romney, or...
One Yahoo was inspired to create a “Hope” poster reminiscent of the iconic Shepard Fairey posters created during the 2008 presidential campaign for candidate Barack Obama. Marissa Mayer’s arrival as Yahoo’s new CEO has Yahoos hopeful.
The 2008 election helped usher in the era of digital marketing in presidential elections, with online advertising, online fundraising, and social media all helping to redefine the political landscape.
Meanwhile, Tim Pawlenty tried to keep fundraising expectations in check for his upcoming Republican presidential campaign, saying he simply needs enough money to run a “Buick”-type campaign. Experian Hitwise has taken a look at the online trends...
President Obama had about 2.5 million followers during his presidential campaign which grew to just under 7 million today. The power of Twitter for politicians has been displayed during the blizzard that hit the Northeast United States this week.
On June 15, 2008, a report by the Pew Internet & American Life Project found 35 percent of Americans said they had watched online political videos -- a figure that nearly tripled the reading the Pew Internet Project got in the 2004 presidential race.
After the 2008 U.S.presidential election, I interviewed Arun Chaudhary, New Media Road Director of Obama for America, for my book, YouTube and Video Marketing: An Hour a Day. As a humorous editorial in The Boston Globe put it, "Thanks to practices...
So, the Internet had plenty of time to shape the 2008 presidential campaign before the mainstream media jumped in to play "Final Jeopardy! YouTube launched You Choose 08, which featured videos from all the presidential campaigns, on March 1, 2007.
After the 2008 U.S.presidential election, I interviewed Arun Chaudhary, New Media Road Director of Obama for America, for my book, YouTube and Video Marketing: An Hour a Day. But Kate Kaye of ClickZ News and I will be focused on how the digital...
How will digital strategies and tactics popularized by the 2008 U.S.presidential election translate to the 2010 election in Britain? He said one of the lessons learned by the Labour Party after observing President Obama's victory was how easy you...
The lunch keynote is entitled "How We Used Data to Win the Presidential Election. Dan Siroker, Co-founder of Spreadly and Former Obama Campaign Online Director, will retell the story about what went into securing the 70 million votes for Barack...
At SES Chicago 2009, Dan Siroker, Co-Founder of Spreadly, talked about his involvement in the 2008 Obama presidential campaign as Deputy New Media Director, Obama Presidential Transition. How will digital strategies and tactics popularized by the...
If you don't count the weather, the top story on Day 3 of SES Chicago 2009 was the morning keynote by Dan Siroker, the co-founder of Spreadly, who led the web analytics team for the Barack Obama presidential campaign and served as a senior member...
On Day 3, the keynote speaker is Dan Siroker, the web entrepreneur known for leading the analytics team for the Barack Obama presidential campaign. He also served as the Deputy Director of New Media on the presidential transition team.
More than a third of Americans said they got most of their campaign news from the Internet in 2008 -- triple the percentage in previous presidential election year. The presidential election was almost certainly a key factor in the growth.
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