The stakes may be different, however it is likely that success is as important to your business or brand as it was for Obama campaign. Because the Obama campaign was molded around principles of community organizing, the core strategy focus to...
New rules were supposed to take effect by the end of 2012 as part of the JOBS Act (Jump-Start Our Business Start-Ups), signed by President Obama last April, but delays like this are common when big, congressional changes are being decided.
Barack Obama’s website was doing quite a bit of work with their PPC to keep up with the Romney campaign, and the historical data for the website confirms just that: Obama were those of “chris Christie for president”, “cost of Iraq war”, “brock...
Social media analytics didn't make significant headways in 2012, except in the Obama campaign. Around this same time last year, we were discussing the inevitable increase and appreciation of data-driven decision-making with respect to web analytics...
Generally speaking, the paid search efforts in support of the Republican ticket were more splintered than those in support of the Democratic nominee as 18 pro-Romney sites plus the Republican candidate’s official campaign site sponsored ads on...
Clever Obama is already targeting the term for PPC ads, but Romney must not have bid quite high enough for his campaign website to appear alongside Yahoo’s Electoral Scoreboard. Display ads are terrific for increasing awareness and building your...
The federal government, under the leadership of President Obama and Federal Chief Information Officer Steven VanRoekel, has launched a wide-ranging rethinking and consolidation of federal websites, domains, and databases.
In contrast, the methods of Obama’s campaign are a bit different and much more direct. Top Election 2012 Search Terms: Obama barackobama.com is not owned by the government as some may believe, but rather it is registered via GoDaddy with Privacy...
One Yahoo was inspired to create a “Hope” poster reminiscent of the iconic Shepard Fairey posters created during the 2008 presidential campaign for candidate Barack Obama. Marissa Mayer’s arrival as Yahoo’s new CEO has Yahoos hopeful.
The Romney campaign has gradually been stepping up its investment since late last year, but Obama’s consistent past investment combined with the clear increase in 2012 investment demonstrates a strong belief in the power and influence of paid...
Bush to the top of the SERP, and the same tactic was used for Obama's profile. In other words, no action seems to have been taken by Google reps or Romney's campaign; as voters have searched for "can win" as opposed to "can't win" more often, the...
A display network format based on CPL (cost per lead) even led to accusations that Google was giving the Obama re-election campaign unfair access to experimental new formats. Total for the campaign, total for the ad, total for the advertiser over...
Obama s Facebook pages are the most visited among all the current candidates. Many suspected Trump of running for president as a ratings stunt for the 11th season of “The Apprentice,” and it seems his act ran out of steam after Obama released his...
Obama speaks at Facebook's town hall and gets Mark to wear a tie - The Next Web Facebook Advertising 101 Part 2: Campaign Setup - Rimm-Kaufman Group Privacy groups urge public to push for industry adoption of Google Buzz settlement terms - Los...
While President Obama's administration plans to increase its efforts fighting websites by seeking to make it a felony to illegally stream copyrighted works and obtain wiretaps for suspected intellectual property crimes, Congress is weighing...
Obama Said to Consider Kindler, Schmidt for Commerce Secretary - Bloomberg BusinessWeek Key points in launching a global web campaign at SES London 2011 - SESConferenceExpo YouTube Channel Search Engine Optimization
Political figures like President Obama need to appeal to passions and interests, as a New York Times Magazine article put it. Agree or disagree with Obama's in-office efforts, but there is a similar parallel to such in marketing.
Less than a week after announcing a commitment to entrepreneurship during the State of the Union address, the Obama administration announced Startup America, a national campaign to help create jobs and industries of the future.
Less than a week after announcing a commitment to entrepreneurship during the State of the Union address, the Obama administration announced Startup America, a national campaign to help create jobs and industries of the future.
President Obama had about 2.5 million followers during his presidential campaign which grew to just under 7 million today. The power of Twitter for politicians has been displayed during the blizzard that hit the Northeast United States this week.
