Although our search marketing expert wishes not to be named, this person has over seven years of SEM experience, accreditation on Google and Yahoo/Bing search engines, and teaches a search engine marketing class at NYU.
He is an adjunct professor at New York University (NYU) in their graduate Interactive Telecommunications Program, where he teaches courses on the interrelationships of social and technological networks, particularly how they shape culture and vice...
Alexander Tuzhilin, Professor of Information Systems at NYU. Featured posts from the Search Engine Watch blog, as well as our customary headlines from around the web. If you're not familiar with our blog, click on any of the links below, or visit...
Information Systems at NYU. Today's search podcast covers an independent report finding Google's click
fraud practices to be "reasonable," few object to Google's proposed click fraud
settlement; Google's "wow" versus Yahoo's "consistency" in...
Alexander Tuzhilin, Professor of Information Systems at NYU. Below, a recap of stories posted from June 21st through today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:
Alexander Tuzhilin, Professor of Information Systems at NYU. The Google Blog just posted the independent study on their click fraud detection practices that shows Google makes reasonable efforts to detect click fraud.
Alexander Tuhzilin from NYU to further enhance our statistical
modeling approach. Elinor Mills points
to a new Click Fraud Index service
that reports click fraud rate among those monitoring through its network to be
percent.
It was
put into Google Book Search by the publisher itself, NYU Press. Vietnam Era
by Kenneth J Heineman - Provided by NYU Press through the Google Books Partner Steve Rubel thinks he's "hacked" Google Book Search, as he covers in his
ProMotion Pictures is a film competition that teams the marketing folks from NYU's business school with the artsy crowd from the university's film program. Who knew there was actually a branded entertainment contest?