Big brands maintain relationships with research companies of all shapes and sizes, from the heavyweights like Nielsen, IRI and NPD, to smaller specialized outfits with a unique angle on a particular industry, category or audience.
Apple accounted for 28% of all music purchased by U.S.consumers in the first quarter, according to NPD Group," it said. As Microsoft launched its Bing Entertainment search hub, it's no surprise that reports are surfacing about Google planning to...
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. This much you know. One only has to be alive to know something massive is taking place.
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. Online Marketing Analyst, Earthbound Media Group The argument rages on. Is PPC or SEO more effective?
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. And they may not. There are many factors to consider, from company size and budgets to corporate culture and marketing goals.
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. Google has thrown its hat in the ring with Buzz. Multiple search engines are incorporating tweets and Facebook status updates...
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. Put away your tarot cards. Hide all those ancient texts by Nostradamus. They won't tell you the future of Search.
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. Who's to blame for your company's marketing failures? And who gets credit for its marketing successes?
His marketing and editorial experience includes positions with Acronym Media, The NPD Group and Sony Music Entertainment. The rest is history.and the present and the future. Marketers have many new tools to reach consumers, from web sites to blogs...
JupiterResearch designed and fielded the survey in August 2008 to online consumers selected randomly from the NPD Group US online consumer panel. BuzzLogic, a social media analysis company and ad network, sponsored the market research and...
Similarly, the NPD Group used to do consumer surveys, where the search engines' own users rated their relevancy. I used to get relevancy figures from NPD back then in a scatter-shot approach. New Search Engine From Microsoft Gets Cool Welcome...
Yet back in 2000, the NPD Search & Portal Study found a search success rate (finding what you want every time or most of the time) to be 81 percent, across a range of search engines. We view it as a three horse race between ourselves, Yahoo and...
Similarly, the NPD Group used to do consumer surveys, where the search engines' own users rated their relevancy. But is Inktomi's "Web Search 9" better than previous incarnations? Indeed, is it better than its major crawler-based competitors...
NPD Search and Portal Site Study http://www.searchenginewatch.com/sereport/00/07-npd.html Findings from an older study that measured search success and failure rates, among other factors. Group warns of massive EU surveillance.
The most recent NPD Search and Portal Study found 97 percent of Google users say they find what they are looking for every or most of the time, placing it highest among the 13 major search sites surveyed.
NPD Search and Portal Site Study http://searchenginewatch.com/reports/npd.html The most recent NPD Search and Portal Study found 97 percent of Google users say they find what they are looking for every or most of the time, placing it highest among...
The most recent NPD Search and Portal Study found 97 percent of Google users say they find what they are looking for every or most of the time, placing it highest among the 13 major search sites surveyed.
NPD Group http://www.npd.com/ Yet the NPD survey provides one such measure, and I think the search engines should all agree to an open release of key data. According to Lisa Manuzza, Director of NPD New Media Services, the main culprit seems to be...
NPD Group http://www.npd.com/ Every three months, some users at the major search engines are selected randomly by NPD and asked about their visits. NPD Search and Portal Site Study http://searchenginewatch.com/reports/npd.html
NPD Group http://www.npd.com/ Yet the NPD survey provides one such measure, and I think the search engines should all agree to an open release of key data. According to Lisa Manuzza, Director of NPD New Media Services, the main culprit seems to be...
