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  1. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    When the Family Feud Twitter account posted a very political statement, people took notice. Not even the world's biggest brands are immune from reputation disasters. But there is hope for all of us. Reputation management expert Andy Beal, chief...

  2. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    A lot of brands are starting to take notice of how influential people are. The new ClickZ Live conference series kicked off in New York this morning with a keynote from Randi Zuckerberg, chief executive of Zuckerberg Media and former director of...

  3. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Some changes are more obvious than others, but some are such subtle tweaks that it can be really hard to notice the difference or to determine what exactly was impacted, especially if multiple changes are rolled out at once.

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    You'll notice that we included responses from 18- to 24-year-olds and smartphone specifically in the infographic. The new Animoto Online and Mobile Video Study surveyed 1,000 U.S.consumers and revealed that nearly three-quarters (73 percent) of...

  5. Google AdWords Adds Consumer Rating Annotations

    AdWords said it only shows "your business’s highest survey ratings, emphasizing the areas where your customers notice you’re doing a great job," and that data gleaned from Google's Consumer Surveys represents a more objective picture of a business...