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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    Once again, you can reinforce the purchase triggers in slightly greater detail since you’ll have a little more space to work with. For example, T-Fal does a good job of describing their non-stick pan and its benefits, such as dishwasher safe, but...

  2. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Mostly, it refers to having a platform to affect the discussion through your writing, speeches, work, and more. I'm going to move slowly, and focus on a series of 'safe' victories to get my feet wet. If you're just guest blogging to get links, he...

  3. SEO Basics: 8 Essentials When Optimizing Your Site

    Does it look safe? Performance: How fast is your site and does it work properly? Basic search engine optimization (SEO) is fundamental. And essential. SEO will help you position your website properly to be found at the most critical points in the...

  4. The Biggest Mobile Trends and Stories of 2013

    It might take a little more time for us to get the full picture of how this year played out, but we still have a few data points to work with, such as: Windows may still have its work cut out for it with tablets – the Surface has its share of flaws...

  5. How to Turn Data & Creativity Into Great Content in 3 Steps

    You will always just play it safe. It also makes sure that you don't ignore the second level of practical content that will do the leg work day-in-day-out. Our marketing decisions are supposed to be driven by hard, scientific metrics based on ROI...