They found overall the cost-per-click (CPC) across devices was up 6 percent since March. In fact, they found a 3 percent increase in tablet CPCs in the data they analyzed. Adobe released their findings today on the impact of Google AdWords Enhanced...
I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making.
The research found that all humans are actually 99.9 percent genetically identical. A recent study covered in the Journal of Science found that, although scientists knew human's DNA differed very little from one person to the next, we're actually...
But instead, they found there wasn’t the perfect result, and there was no perfect Pepsi because of personal differences and preferences. John Gagnon, Bing Ads Evangelist at Microsoft, jumped into his morning keynote at SES Toronto talking about...
He found this would spark heated conversation about the clock – is it broken? Best-selling author and marketer Jeffrey Hayzlett, former CMO of Kodak, kicked off SES Toronto today with a conversation about making business better and how marketers...
Taylor Guitars was listening and identified peaks in conversation, to which they found Dave's Story. You just might be. If you're running social media for your business, you must listen to your consumers and respond quickly in order to be fully...
Recent research from the Unruly Social Video Lab has found there is a huge appetite for branded videos on the web. And the social ad effectiveness study found that recommendations dramatically increased ad performance.
Chris Dyson: I've personally found egobait to be a great way for small clients or for my own projects to get on the radar of thought leaders in a new vertical. I've often found that targets are easy to find in most industries, but ones that have...
Mississippi Attorney General Jim Hood claimed Google was up to its old tricks by allowing websites to be found that sell illegal prescription drugs. USA Today also reported the group Digital Citizens Alliance found Google was allowing ads on...
The full details of the new Content Experiments features can be found on Google's Developers site. Google Analytics revamped Content Experiments last summer. Now, nearly a year later, they've announced a new round of improvements, including API calls.
Not only has Google found a way to quantify movie search intent, but also predict box office performance related to it. Google found that at times of major movie releases, searches tended to contain more queries with brand or movie titles in them...
We also double checked our emails to see if any notifications of policy changes were announced, but we haven't found any such emails. Adult App Store Mikandi released the first pornographic app for Google Glass on Monday and it was promptly banned...
Another recent study analyzed more than 500 million shopping experiences and found that on average, referrals from the Pinterest network saw the highest spend on products at websites over other social networks:
We have found that getting a weekly column on a publication when you have good experience in the niche is pretty easy. It's similar to PageRank in the amount of misconceptions that are beginning to swirl around the buzzword.
To be honest – I only found ONE person in the search industry who has this done (yes, me included! The same can be said for online marketing. You're competing for search engine real estate. The view has changed over the years – from 10 blue links...
What benefits have you found since becoming a part of the site? Luckily, there are several options – including Google+ Local, Bing Local, Yelp, Facebook Graph Search, and Yahoo Local – to create a presence for your business and gain that all...
Names.co.uk conducted research and found that companies such as BMW, McDonald's and Primark have forgotten to register their famous "street" names, leaving the abbreviations open to cybersquatters and other businesses keen to associate themselves...
A recent Citibank public opinion survey found that the Chinese would use credit cards for big expensive household items, where in Australia the opposite is true, they use credit cards for small items – utility bills, and such.
Impact in the form of increased organic search traffic and conversions, expansion of keywords you are being found for, content footprint index, etc. Unbranded keywords found in anchor text. It's time to justify your SEO strategy, your efforts and...
Twitter reports early wins with Lead Gen, saying, "Many beta participants found the streamlined nature of the Lead Generation Card was instrumental in driving a low cost-per-lead compared to other technologies in their marketing suite.