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North American

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  1. 40% of Marketers Want to Reinvent Themselves: Data & Change at Adobe Summit 2014

    Five of the top five North American airlines. Search, social, content, and digital marketers probably agree it's an exciting time in marketing; but it can also be a confusing time; countless options to track data and our customers often leave...

  2. Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]

    Leadtail and DNN examined the patterns and behaviors of marketers on Twitter in Q4 2013 with a focus on those who work at North American companies with 50 to 5,000 employees. Ever wonder what marketing publications and content matters most to...

  3. Google & NORAD/Microsoft Go Head-to-Head with Competing Santa Trackers

    For the second year in a row, NORAD (North American Aerospace Defense Command) is using Bing Maps for their annual Santa tracker. Google is running their own Santa Tracker, which has officially launched for this holiday season.

  4. Location & Lifestyle Key Drivers for the Mobile Path to Purchase in UK, U.S.

    While marketers continue to covet U.S.mobile users for their wallet share, many North American local search companies are now pursuing the lucrative UK mobile consumer audience as well. Mobile advertisers spend more per UK mobile consumer than...

  5. Yahoo Year in Review 2012: Election, iPhone 5 & Kim Kardashian

    North Korea This is in stark contrast to last presidential election year where Britney Spears and WWE toppled Barack Obama in 2008 and the only term remotely close to voting was the 2008 #10 spot, [American Idol].

  6. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    It’s not likely we’ll see these new cookie laws passing in North America any time soon. WordPress urged their 60 million users to visit Stop American Censorship and take action against SOPA 41 senators are needed to block the vote.

  7. Google & NORAD Track Santa; Bing Unveils 'Magical' Holiday Calendar

    The North American Aerospace Defense Command (NORAD) has been tracking Santa's position since 1955, when a misprinted ad led to children calling the airspace defense director of operations when they'd meant to call Old Saint Nick.

  8. Browser Wars: How Chrome Overtook Firefox for the First Time

    Delving deeper into the numbers, Chrome still falls short of Firefox for usage in North America and Europe, but tops the charts in South American countries, well ahead of Internet Explorer and nearly doubling Firefox usage.

  9. As Facebook's Empire Expands, U.S. & Canada Interest Declines [Report]

    But as Facebook becomes even more dominant on a worldwide scale, interest from the North American market is dropping. The North American Decline LinkedIn is showing as the third most popular in North America, the UK, and Australia.