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  1. Insurers must prove bank-style run risk worries wrong

    The insurance industry must do more to show regulators they are wrong to worry about a run by policyholders on an insurer, delegates heard at Insurance Risk North America earlier today. Be open about liability illiquidity, urge panellists

  2. People: TD Bank bags Scotia Capital structuring team

    Based in Hong Kong, Cheng Gang reports to George Sun, head of financial markets sales for Greater China and North-east Asia. Personne has headed Citi's multi-asset group for Emea since joining the firm in 2013 from Bank of America Merrill Lynch...

  3. 8 Lessons Learned From Owning a Search Agency for 15 Years

    We brought IndexTools to North America, which eventually was sold to Yahoo in 2008. The goal of these "lessons" is to help you use what I found worked best and apply these to make your agency better. The lessons are in no particular order, but...

  4. Native Advertising for Small Business: The Missing Link?

    According to the Content Marketing Institute’s "Benchmarks, Budgets, and Trends — North America" report, about 65 percent of B2B marketers say that they don’t have a documented content market strategy in place.

  5. Industry picks holes in BCR proposals

    Seamus Creedon, a member of the Eiopa stakeholders group and a former Solvency II project manager at Brussels-based European actuarial association Groupe Consultatif Actuariel Européen, suggests the peculiar IAIS discount curve reflects tensions...

  6. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    Mobile search ads dominated in North America and Europe, but not in the Asia-Pacific region, Middle East and Africa, or Latin America. In another report, eMarketer predicts North America will make up 58 percent of the worldwide mobile ad spend in...

  7. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you know your market is in North and South America, the followers you pick up from Germany, India, and Malaysia won't be worth much more than a number in one of your circles. According to Christian Ashlock, Product Marketing Manager at Google...

  8. Nuances of Spanish Language Search Marketing

    The cultural differences between North American countries and South American/Latin American cultures are vast. It is important when implementing search marketing in Latin America to be observant and respectful of these differences, which is just...

  9. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    According to the report, 85 percent of Facebook users reside outside North America, but only 52 percent of ad spend targets regions outside of it. However, global brands are spending five times less on advertising in this region compared to North...

  10. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Although Google isn't the only search engine in the game, they are definitely the most dominant in terms of search market share in North America. As the quality declined and the prevalence of poor quality content through guest blogging increased...

  11. The World Welcomes 2014 on Twitter, Reveals Usage Patterns

    While the volume is low, the term trended in the regions you would expect it to trend: the Middle East and North Africa (Egypt, Lebanon, Jordan, Iraq). The Spanish term spiked when Spain celebrated New Year's Eve and then again as midnight arrived...

  12. 2013 Search Year in Review with Bing, Yahoo & Ask.com

    The world is obsessed with stars and their gossip, and the focus of that obsession in 2013 were entertainers like Miley Cyrus (most searched in Yahoo), Beyonce (most searched in Bing) and “North West” – Kim Kardashian and Kanye West’s baby (most...

  13. Give a Little, Get a Lot: How Superstar SEOs Use Content to Outshine Their Peers

    The process showed that the majority of traffic came from North America, with barely one in ten from Asia/PAC. The research surveyed 380 search marketers across a wide spectrum of topics related to how they practice SEO, their organization...