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Nonprofit Group

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  1. Google Grants Cannabis Group $240,000 in AdWords Money & Other Products

    This is according to last week's announcement from a medical cannabis nonprofit. If you're unfamiliar with Google Grants, it's the nonprofit version of AdWords launched in 2003, which allows participating nonprofits to spend up to $10,000 per month...

  2. 10 Vital Steps to Building Social Influence

    After success in supporting the president’s re-election, Obama for America has evolved, launching itself as a social welfare nonprofit group called Organizing for Action. In essence, influence means you're inspiring others without having direct...

  3. Google Spent $14.3 Million on U.S. Lobbying in 2012

    According to Nick Nyhart, CEO and president of nonprofit campaign reform group The Public Campaign, tech firms have started to spend like the oil companies and banks before them. Google spent more on U.S.lobbying efforts than any other technology...

  4. Leveraging Facebook Ads for Obscure Charity Donations

    Nonaggressive advertisers and their precious nonprofit dollars are potentially at risk for a low Facebook ad quality score (read: higher CPCs). For example, users who like “Catholic Charities” will be included in the “Charity/Causes” Interest group...

  5. White House Ticks Off Deputy CTO As Ex-Googler Bypasses Privacy Rules

    Simpson, consumer advocate with the nonpartisan, nonprofit group. In the slew of privacy issues floating around, there's also the case of the White House reprimanding its Deputy Chief Technology Officer, Andrew McLaughlin, for ethics violations, as...

  6. Black, White, and Blue all Over

    This will also play off a network of A-Z topic pages, with multimedia rich content on everything from movie projects to the latest glitterati nonprofit cause. This is why my ears perked up during The Kelsey Group's Drilling Down on Local conference...

  7. Destroying the Myths of SEO and PPC

    They want to rank these placements in the best manner for them to make the most money (Google isn't a nonprofit organization). It's calculated using a variety of factors and measures how relevant your keyword is to your ad group and to a user's...