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Non Fiction

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  1. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    The science fiction writer, A.E.van Vogt first coined the term “nexialist” – someone who was trained in “integrated science and thought. Last week, in preparation for this column, I published a query looking for great examples of non-SEO tactics...

  2. Leveraging Facebook Ads for Obscure Charity Donations

    Here is a list of powerful books in which a central character, fiction and non-fiction, is dealing with cancer personally or with a loved one. Savvy marketers know when and how to leverage broad categories but should be keen to identify cases when...

  3. 7 Mini-Games To Play and Socialize With Friends in Second Life

    The genre is science fiction and based in the far future. Also if the science fiction world isn't your thing, you could play its predecessor, Tiny Empires, which is in a medieval setting, but has the same gameplay.

  4. Do your page descriptions seem funny at AltaVista? That'sbecause the search engine has changed how it creates its page summaries.

    Here's another example from the top listings for "robert heinlein," that illustrates this: page is lovingly devoted to the memory of Robert Anson Heinlein Sometimes between the pages of a book .in loving strokes in the fiction of Robert Anson...

  5. New At Google: More File Types, PageSnapshots For Some, & Webmaster Help

    Facts & Fiction In-depth review of new coverage of non-HTML files provided by Google. Google says that it now has more than 35 million non-HTML files in its index, including 22 million PDF documents. Search Engine Watch members -- use the link on...