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  1. Wikimedia Blames ‘Right to Be Forgotten’ for Missing Links

    Once again, this is a decision that impacts the search engine algorithm which is not some impartial mathematical representation of the truth but is already heavily manipulated by many big commercial and state actors from around the world (from...

  2. How Link Building Changed in 2013

    Yandex, the Russian search engine, announced plans to ignore links as a ranking factor for commercial queries, with a focus on human interactions with sites. A few non-animal-named (and sometimes unconfirmed) updates were released throughout the year.

  3. Google's Universal Privacy Policy Class Action Lawsuit Dismissed

    The suit alleged violations of the Wiretap Act, California's Right of Publicity Statute, California's Unfair Competition Law, and others, including breach of contract and commercial misappropriation. We have notified over 350 million authenticated...

  4. 11 Must-Measure KPIs for Content Marketing Success

    Some may be only useful for SEO, and that has its place, but other sources that compete with engagement KPIs for commercial landing pages could be a great place to set up an ongoing relationship. Social shares, links, and other measurements we will...

  5. Why Is It So Hard to Increase Your Search Rankings By One Spot?

    Blogs and social media sites give you a way to do that in a non-commercial manner, and actively engage with communities, peers, influencers, and potential customers. What you can do is instead focus on improving your overall non-branded organic...

  6. Responsive Now! The Rise of Front-End Frameworks & Potential Pitfalls to Consider

    Opt for a commercial license if available and ensure you'll get support for the core team. Richard Kirk's article, "Google Makes Non-Desktop SEO an Absolute Necessity", digs deeper the infrastructure piece, while this article focuses primarily on...

  7. As Goes Paid Search, So Goes the Election?

    From May to October 2012, the organizations sponsoring political paid search experienced an average click-through rate of 4.5 percent on their ads compared to an average of 3.6 percent for non-political ads running during the time, suggesting that...

  8. Pinterest Welcomes Brands With Business Accounts

    Until now, users were technically limited to "personal, non-commercial use" of the online bulletin board. In a further indication that Pinterest is courting brands, the company has announced that organizations can now sign up for their own business...

  9. SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

    If the present FTC guidelines on paid placements are being widely flouted, or if certain industry segments – such as vertical search sites – harbor particular practices that mislead consumers, result in fraud, or offer unfair competitive advantage...