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  1. In-depth introduction: Expected shortfall

    The Amendment to incorporate market risks, published in 1996, extended the framework to cover the trading book, and offered banks the choice of two approaches – a standardised framework or one based on the use of internal models.

  2. "Which Update?" Is the Wrong Question

    With the combinations of Google Updates taking places within short periods of time, one of the more frequent questions I encounter as an SEO is, "Which update _______ (fill in the blank with a comment related to either drops on increases in...

  3. 8 Lessons Learned From Owning a Search Agency for 15 Years

    The number one lesson: drink more beer, as seen below. Next, I met one of the first true organic SEO pioneers though a mutual client and the rest was history. My journey started back in 1998 when one of my former college classmates and I decide to...