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  1. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    The answers are qualitative in nature so won't give you nice looking data and charts because they can't be easily measured – but they give you great customer stories. However, that material may not be complete – a client's knowledge of their own...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    As nice as it would be to just get the number and move on with +Post ads, don't give in to the urge to buy the numbers you need. +Post ads on the Google Display Network have been out of beta for several months now, but the engagement ad option is...

  3. Influence the Influencers: The Magic of Co-Created Social Content

    Somehow people that love you and what you do gather together and say all kinds of nice things. Much is hyped about the value and "magic" of social media marketing. Right? Well, maybe, if you know how to get the right kinds of attention from other...