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  1. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    The pop-culture adoption of hashtags helped push hashtags into other social networks. Since most social media channels adopted hashtags as an identifier, brands can now run cross-channel campaigns with one common identifier, virtually making...

  2. Reverse Engineer Sociology & Influencer Understanding for Outreach Success

    The process starts with Google and discovering the user's favorite social networks. Fresh Web Explorer: Although less useful at times this new tool from Moz can allow you to see the most recent content published by your influencer, or about them.

  3. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    Spam networks are still on Google’s radar and they are still bringing them down and taking action against them. He spoke to the convenience for website visitors when you utilize their auto-complete web form annotations, to make it easier for people...

  4. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Brands of all sizes can now seize the hour of gaining influence and publicity channeled through today's largest social media news networks. Lights, Web Cam, Online Action! For the more extroverted and social video savvy brand reporters, Google...

  5. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    After all, on social networks: The BuzzFeeds and Mashables just reinvented it to work on the web. It's the next stage of the advertorial - those ads or "special advertising sections" that appeared in newspapers or magazines and looked like the rest...

  6. 10 Google Analytics Custom Events That Track the Untrackable

    Affiliate marketers typically receive special HTML from affiliate networks, which allows their business partners to track link clicks and keep track of sales, leads and payments. With advances like Universal Analytics, the new custom segments and...

  7. 7 New YouTube Features for Partners, Content Creators You Might Have Missed

    For networks, you can now see the same data for your top 200 channels. You can now embed the YouTube subscribe button on your site, enabling Partners and Creators to build their YouTube audience from all of their web properties.