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  1. What Are You Converting?

    For example, your site may sell a service, offer a free trial, and have a sign-up form for a free newsletter (which may eventually lead to future sales). They provide resources and online guides to fully explain their products and services.

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  2. Taking the Offline Business Online

    Instead, strive to provide information to your existing customer base: store hours, maps, specials and an e-newsletter subscription form. Honestly -- and I've told hundreds of people this -- if you can't commit the resources and time required to...

  3. comScore Media Metrix Search Engine Ratings

    ComScore Launches Search Engine Tracking System From our SearchDay newsletter, this April 29, 2003 article explains the launch of comScore's new service. More Resources Past Media Metrix Search Engine Ratings Available to Search Engine Watch...