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  1. Create Something Newsworthy, Part 3 -- Promotions

    Places to encourage WOMM include email, IM, texting, social media, forums, email newsgroups, blog comments and the list goes on. Now let's explore ways to promote that content. This is more important than ever in our media-saturated world.

  2. Does No One Get Twitter? Der Spiegel Added To Not List

    The internet has always been a social medium reflected in its early preWeb usage of IRC channels and newsgroups. TechCrunch reported about an interview Twitter CEO William Evans gave to German magazine Der Spiegel late last week where he outlined...

  3. Buzz Monitoring = Brand Development

    Forum & E-mail Newsgroups Every day, people are talking online about your company and products. Some discussions are positive; some are negative. The trick is to capitalize on these discussions to build a better brand and link popularity.

  4. Inside AdWords and Contextual Advertising: The Tipping Point

    Content-targeted ads also appeared on Google Groups, Google's search site for online newsgroups. "How-to" and "best practices" will always be the mission of Content Advertising. Tips, tricks, and advice to manage contextual ad campaigns will be my...

  5. AOL Says Adios to Newsgroups

    A brief story in The Register mentions that AOL has stopped providing access to newsgroups. An AOL spokesman said the service is being withdrawn because so few people use it: "Google does a very good job of hosting newsgroups and the typical AOL...

  6. Search Engines 201

    Links to mailing lists and newsgroups show you where to find the online watering holes. Want to dive deep -- really deep -- into the technical literature about search engines? Here's a road map to some of the best web information retrieval...

  7. Public Relations Via Search Engines

    Newsgroups are another good source for PR. Reputation attacks are characterized by organized individuals or groups publishing damaging fact and fiction about an organization or individual which is then distributed globally through mechanisms such...

  8. Everything Google

    For example, there's a lengthy sidebar on how Google came to rescue and restore Usenet Newsgroups (now known as Google Groups). Underneath its simple, sparse interface, Google is loaded with useful tools and services, though they're not always easy...