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  1. Last-Minute SEO - Here Come the Holidays!

    Website visibility used to be called just SEM (search engine marketing) and SEO (search engine optimization). Summer is always a fairly slow time of year in the land of search engine optimization, but like those annoying Santa Claus displays that...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. This is too much ground to cover in detail in this one guide, but here are...

  3. The Role of #Hashtags in Social Media and Search

    For example, #seochat is a popular stream of conversation used by those interested in search engine optimization on Twitter. Examples of this include the 2009 revolution in Iran when Iranians were able to solicit support in expressing themselves...

  4. 3 Ways Ecommerce Websites Can Grow or Maintain Organic Search Traffic

    With that information, you could focus on optimization. Continuing the status quo without any creativity and optimization will yield diminishing returns and/or increasing costs-per-acquisition. To quote Tony Stark, "It’s an imperfect world, but it...

  5. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most brands report having an online newsroom as part of the company website, only 14 percent of press releases were optimized for search and recent surveys indicate...

  6. Government SEO is Broken

    One problem: there is a missing element that could hinder the effort - consideration for how users search for and find government service online – where's the search engine optimization (SEO)? Given this pedigree, government sites can potentially...