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  1. Authenticity in Social Media: Don’t Get Mad, Get YouTube

    A recurring theme of Amber Mac's keynote presentation at SES Toronto today was how companies need to face up to the challenge to authenticity that social media presents. Now, you’ve probably heard the story about the Army unit that flew back to the...

  2. Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

    I'm going to cover the Morning Keynote by Jeffrey W. I'm sending one of my video crews to cover the Morning Keynote at SES San Francisco by BJ Fogg, the Director of Persuasive Technology Lab at Stanford University.

  3. SES San Jose 2008: Top Stories from Day 2

    In his keynote speech this morning at the Search Engine Strategies conference in San Jose, CA, Nadella said that Microsoft has to ‘build a search experience that's great. Monday was one of those unofficial days of the show - a handful of sessions...

  4. SearchDay: Creative Messaging in a Direct Response World

    Geoff Ramsey of eMarketer spots three key market trends Posted by Greg Jarboe Jun 27, 2008 Geoff Ramsey, the co-founder and CEO of eMarketer, recently shared 0.001% of the information that his team of researchers and analysts knows about Internet...