It will give these sources an opportunity to break the news which could be advantageous to them, and helps to form a relationship with your news source. In addition to mainstream channels for news distribution, you can also become a go-to source...
This is non-essential content that will likely carry a duplicated title element and should at the least contain a canonical tag in the page source of each page promoting the ranking focus to the absolute page.
A quick look into the Audience Buying Power Index (source: comScore Core Search custom, December 2012) between search audiences is also telling: That's not necessarily news, but comScore data also reveals the number of unique searchers by industry...
Here it would be better to set a large size to say 940 px to ensure that it fits on most screens – then simply call that image in the source rather than the larger version. Not indexing quickly or often enough means your site could miss some big...
It humanizes the celebrity and makes them more relatable because the content is coming direct from the source – not from the mainstream media. Instantly, the masses are made aware by mainstream news sources of what could possibly be a huge social...
While social media is critical for public relations, customer service and reputation management, data strongly suggests that social media is not a great source of first-time visitors (i.e.leads) for small businesses.
Rather than simply rehashing tired content, we became a news source that was able to acquire authority based on the quality of our material. Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most brands report having...
This helped establish our blog as a source of reliable and timely information – and was the driving force behind our strong visitor loyalty. After testing half a dozen paid and open-source platforms, we ended up selecting a 3rd party platform...
He believed that aligning standards around an open-source operating system would drive innovation across the mobile industry. Google CEO Larry Page announced the news in a blog post on Wednesday, adding that Rubin will be replaced by Sundar Pichai...
When you're blogging for your current visitors (i.e.visitors that entered outside your blog or who know you already and simply use your blog as an information source) the key is no longer to post daily updates on daily deals or the such, that's...
When checking the HTML source code, you might come across server-side code like PHP, C#, VB.net, etc.sitting in the HTML. Below are eight examples of what you can find in the source code of a website that can impact your SEO efforts.
Gone are things like the “circulation statistics of the news source,” the “number of bureaus associated with the news source,” and other things associated with the kind of journalism that’s done in print.
Single Data Source Properly-aligned technology results in a single – and consistent – source for training, technical support, and best practices. As Google’s Enhanced Campaigns announcement news has reminded us, it’s critical for SEM practitioners...
Your site: Source content from your site such as onsite search (logged queries in Google Analytics), form text area analysis, queries in analytics and data from Google Webmaster Tools. Source content from magazines (recurring features, themes...
The Super Bowl power outage was also big news, and the source of endless entertainment on Twitter, but only was the eighth most popular query last night on Google. Ms licked the competition when it came to searches during Super Bowl 47, according...
Tap into that passion and you can turn it into a rich source of great content. So go through the trade press, read blogs and news sites on your client’s industry. Some of the most important pages in telling a client’s story are as dull as dishwater...
For example: find and replace "source=Google" with "source=BingAds". From my corner of the search marketing industry, there’s been the important news that both Bing and Yahoo continued to gain U.S.market share in December, and I can taste the...
Whether or not these items will be the source of innovation and investment in mobile local search, we know it will be an eventful year and change will once again be the constant. Local suggestions built from Nearby and locally oriented graph search...
Sites like Twitter and Facebook are seriously trusted sites, and a profile link there is obviously going to be a good link, but the interaction there is also a good source of trust for a brand. One of your Twitter followers may read your content in...
Is your goal to become a thought-leader in your industry and captivate the inquisitive minds of business professionals who use LinkedIn as their main news source? For those of you who are new to LinkedIn, the importance of getting found by your...
