Suppose I have a site that covers fishing overall (A) – Search Engine RoundtableOnly one page penalized due to 12 megabytes of spam from 21,169 comments. Here's a quick recap of search and social marketing news and tips from the past week.
A lot has changed in the search engine optimization (SEO) industry during the past year. You want your content to be the editorial content that makes the news. You can then look back and see how it compares (on average) relative to the rest of the...
Use social data to help find out what people are talking about using something like social mention or Bottlenose, a new social search engine that I love. You cannot easily reinvent the wheel so look for news stories that give your idea a "new nose.
Video can be a secret weapon in an SEO strategy given that YouTube is the second busiest search engine and your prospects want to consume your content in video format. Press releases that are written specifically for a keyword that is converting...
This data seems like good news for site that don’t have the luxury of ranking in one of the top three spots. Search engine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to 6 percent.
We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed. Why are spammers and malware authors clicking on Facebook ads that appear around the site to Like sites, rather than...
Web search interest in “how to” has doubled in the past five years, while web search interest in “news” and “reviews”, by comparison, has remained relatively flat, according to Google Insights for Search.
This search brings up results for the latest game score in National Hockey first and then lists the latest news headlines. Not to mention, this search engine is very tech geek friendly, which we all know makes a number of us happy.
Like any problem finding out where the issue may lie requires a segmented approach and we analyze 12 different metrics of the profile including such data as what type of sites do the links come from (blogs, generic, parked domains, web directory...
The fact that a law like SOPA or PIPA can be fast-tracked with no mention on the nightly news, no debate, in closed sessions A Microsoft spokesperson explained their decision not to join the #StopSOPA blackout to Search Engine Watch:
My domain has 200 links to it from various news articles, directories, business partners, customers, and blogs. If a search engine result page (SERP) shows 10 local results first, your No.position could be worthless.
Searchers who install Google Related may learn to rely on Google’s recommendations (especially among those who lack “search logic”), so some of your efforts on optimizing your site for Google’s search results pages may become erased essentially...
Chrome 13 has been released, but the bigger news is found in the overall. According to a relatively small study done by SeatGeek, there's a strong correlation between the browser and search engine being used for traffic.
How popular is a search term you’re considering optimizing your site for? While you have to pay for industry-specific insights and research, Hitwise regularly releases relevant research into general online behavior, such as search engine use.
AOL has had a method of writing that helps search engine rankings and the company's video ranks number two below YouTube. The May numbers reflect a boost seen by a number of news sites. AOL has shown an accute awareness of SEO tactics and the...
Here's a recap of this week's columns and news stories for the week of April 24 to 30, as reported by Search Engine Watch. Forget the Royal Wedding, the surprise piece of news that came out this week was that AVOS, a new company formed by YouTube...
Here's a recap of this week's columns and news stories for the week of March 13 to 19, as reported by Search Engine Watch, as well as search news and tips from around the web. The Panda That Killed Article Marketing - Search News Central
Here's a recap of this week's columns and news stories for the week of Feb.to 26, as reported by Search Engine Watch, as well as search news and tips from around the web. Panguso, a new search engine from state-owned Xinhua News Agency and China...
Learn about PPC management, keyword research, search engine optimization (SEO), social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability, and more.
Learn about PPC management, keyword research, search engine optimization (SEO), social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability, and more.
