All this and much more in our quick recap of search and social marketing news and tips from the past week. Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
Here's a quick recap of search and social marketing news and tips from the past week. SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's...
A lot has changed in the search engine optimization (SEO) industry during the past year. You want your content to be the editorial content that makes the news. You can then look back and see how it compares (on average) relative to the rest of the...
If not, broken links can lead to a poor user experience while also inhibiting the search engine bots from effectively crawling your site. And that includes making sure you aren’t throwing the search engine bots for a loop (which happens often).
Interestingly, much of the new news centered around Mayer’s pregnancy and birth of baby boy shortly after starting the job. Summary brought search engine and social marketers challenges, joy, and plenty to look forward to in 2013.
Use social data to help find out what people are talking about using something like social mention or Bottlenose, a new social search engine that I love. You cannot easily reinvent the wheel so look for news stories that give your idea a "new nose.
Video can be a secret weapon in an SEO strategy given that YouTube is the second busiest search engine and your prospects want to consume your content in video format. Press releases that are written specifically for a keyword that is converting...
Search engine marketing (SEM) expenses are largely dependent upon what the site owner desires. A considerable percentage of presidential campaigns consist of Internet search marketing strategies, as much of the country utilizes the Internet for...
Fresh content not only helps with your search engine optimization strategy; it shows your social following you are active and engaged in your industry and local community. Recap and share national/global news about your suppliers or manufacturers.
We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed. Why are spammers and malware authors clicking on Facebook ads that appear around the site to Like sites, rather than...
Specifically, Google is under antitrust scrutiny for the way it displays links to its own vertical search services (e.g.shopping, travel, news), how it copies content from competitors for its own sites, having exclusive deals with AdSense...
These properties include the Yahoo Front Page, News, OMG, and Shine. Russian search engine leader Yandex will support IPv6 on Yandex.com, which is visited mostly by users outside of Russia and the rest of the Commonwealth of Independent States (CIS...
It’s sad to these hard-working folks hurting, but unfortunately simply existing on the web doesn’t guarantee your site will appear in a prominent position in Google’s organic search results. A post earlier this week, “SEO, Why You Are Doing it...
Perform site:www.competitorname.com queries in Google Images, Video, News, Places. Is there an overabundance of a certain anchor text phrase or a dominance in any one type of linking site, directories, forums, news, etc.
Search Engine Land: Another good daily news source. Search Engine Journal: Up-to-date news that crosses a lot of related territory. Gives quick access to key factors such as PageRank, position, age, etc.for the site appearing on a search results page.
Officially in alpha, according to backend partner Universal Business Listings, the LPI program will offer top organic rankings in local listings for a fee, sources told Search Engine Watch. One program partner explained to Search Engine Watch how...
I envision these pixelized matrix barcodes present in the corner of all televised programs, especially news. Viewers will then be able to receive and share the latest updates on that televised news or programming with their mobile devices online.
Launched about a year ago, site traffic continues to grow month over month and they just closed a $30 million round of funding at the end of September, with Russian search engine Yandex contributing $15 million.
That said, this search engine change is significant and the news of Google encrypted search will eventually make its way to your marketing desk sooner than later. Overall organic search engine traffic metrics are not impacted by this change; only...
