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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Post to news streams? SEO/Site Architecture Performing well in local search depends on many different tactics, so finding a partner with tools and technology to help you manage them all is critical for regional-local and national-local organizations.

  2. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Good news for mobile sites: BrightEdge research showed there was not a significant difference between smartphone rankings based on mobile configuration. Any difference in rank is likely due the local search results pushing other results down on the...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. Launching a new business is news-worthy, so make the most of the bursty...

  4. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Today, billions of people around the world use Facebook and LinkedIn to connect, Twitter for breaking news and live events, and Pinterest to save and curate images. Track the traffic from organic search all the way through to conversions and...

  5. Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search

    You can check out the full interview here, where Fishkin shares his thoughts on additional topics like Google+, social media, and staying up-to-speed with industry news. Not necessarily your blog, but put it on your own site.

  6. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    If you use WordPress as your CMS, the good news is a variety of plug-ins allow you to easily add multiple metadata protocols to your content. Schema.org also plays a role in local search results. Put the tags in your HTML (more on that later), test...

  7. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Based on a study by Chitika, the biggest category for voice search is news at 20 percent, while text-based searches is reference-related topics at 22 percent. Prior to recent updates, if you were to perform a similar typed search, let's say [call...