Beckman went on to say, just as Google has PageRank, which is based off of about 200 different ranking factors, Facebook has EdgeRank, which is an algorithm used by Facebook to determine what is displayed in a user's News Feed based on three main...
For those who despise link building, and the negative SEO aspect of competitors pointing bad links to websites, the fact that Google is putting greater emphasis on sites that users want to use and share will be good news to many webmasters.
There's much to admire and learn from on this site: not only is there a good grounding in SEO, but there are tons of examples, articles and regular features – creator tips, viral video marketing, video trends, production tips as well as fun news...
Good news for webmasters who have been struggling to identify links and pages that have been trigger warnings in Google Webmaster Tools. There are many cases where webmasters know they have manual web spam action taken against their site, but they...
Ask to write a relevant article for their site, if they have a blog/host news Release positive news about yourself periodically, that is relevant to the community Providing news, information, or purpose to the community
I hate to be the bearer of bad news, but your website may not be as pretty or user-friendly as you think. A few initial results included a significant drop in time-on-site and pages-per-visitor. This means that our lead form was doing a much better...
utm_source=searchenginewatch&utm_medium=unsolicited+news+article&utm_content=irrelevant+analytics+article&utm_campaign=test For instance, direct or bookmarked traffic is very expensive and labor intensive, so you'll want to ensure these high-priced...
Upload an image with a news tweet to stand out in the Twitter feed. Companies and organizations breaking news via a tweet is the new “normal” of public relations, media relations, and social marketing.
News Regularly syndicating press releases can increase your brand real estate if universal news results are showing. Optimizing key images on your site such as your logos is another great way to take up potential search engine results page (SERP...
That said, webmasters who might not follow SEO news closely, or who haven’t had their sites impacted by negative SEO, might never visit that page and see confirmation that negative SEO is a potential problem.
Verified pages belong to a small group of prominent public figures (celebrities, journalists, government officials, popular brands and businesses) with large audiences,” the site notes in a blog post announcing the news.
He also mentions that the same thing applies to Google News, and they also blogged about it recently. Google News will remove paid content, but can also remove the entire publication from Google News as well.
The viral news site, which already has 60 million unique visitors to its home page and nearly 1 million subscribers across six YouTube channels, is opening a social video studio in Los Angeles to create a mix of original news and entertainment...
The good news is search ad providers are acting to give advertisers the tools to remain profitable despite this disparity in performance. Time on Site, Pageviews, Unique Visitors) Since Google's announcement of enhanced campaigns, all eyes have...
You have to compete for attention and links with competitor activity, industry events, new product launches, research reports and breaking news stories. And if you're looking for something free, specific to the U.S.check out www.brownielocks.com...
It is worth noting, however, that any site or news service could prevent Google from showing links to and snippets from any site by simply utilizing robots.txt to disallow Google’s bots from reading and indexing the site.
The industry is different now, but the good news is that you can still be a badass link builder in the post-Penguin era. The better news is that you only need one tool to build the best links in the world: your brain.
Recently, Bing began experimenting with images in search results, similar to authorship markup, but also for news results. If you used such a file on your home page, you can designate it directly from the same IMG tag you use on your site.
One bit of good news for retailers: CPCs, CTRs, and conversion rates are pretty inline across devices. If these channels didn't have value, you wouldn't have built them as a part of your site, right? Now with Google AdWords enhanced campaigns...
It talks about putting a team together and how to find resources like industry news and search conferences. It's a great reference while you're building a site," Jones said. If your company is updating your site, read this with your development team.
