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  1. Matt Cutts Extends Leave From Google Into 2015

    In other search news, Bing also lost a very public-facing member of its team last week. He took to his blog to share the news with his readers: Forrester losing his job after seven years came as a great shock to many in the industry.

  2. The Evolution of SERPs and User Behaviors

    As an industry, we talk a lot about Google (and search engines in general) getting smarter, and most of the time, that should be our focus. This is great news for real estate. Our job is at the mercy of search engines and as they improve, we have...

  3. Last-Minute SEO - Here Come the Holidays!

    But then the bad news: your in-house SEO team or online marketing agency tells you it’s too late - maybe they can get some results, but highly competitive and valued terms cannot be reached without the risk of incurring Google’s wrath or at least...

  4. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    However, the good news is that you don't need to be a high-powered PR executive to build these lists. One the best features on Facebook is Graph Search. For example, a simple search for "Friends of friends who work at The New York Times" resulted...

  5. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Post to news streams? Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands of brick-and-mortar locations. Performing well in local search depends on many different tactics...

  6. Mobile Advertising Measurement: Winning the Long Game

    Over the past few years there has been significant progress in mobile analytics - and this is great news for mobile app marketers. Search: The user completed a search within your app. Utilizing web analytics has been a standard practice in every...